// 2013 NEW MEDIA AWARDS / WEB AWARDS / WINNERS

Scholastic Read Every Day is a winner in the 2013 New Media Award's Web Awards Competition.

Entry Title:

Read Every Day. Lead a Better Life.

URL:

http://www.scholastic.com/readeveryday

Category of Entry: Advocacy
Award: Best in Industry
Screen Capture: Read Every Day
Description:

Scholastic Inc., the largest publisher and distributor of children’s books and a leader in educational technology and children’s media, launched its global literacy campaign, Read Every Day. Lead a Better Life., as it celebrated 90 years of serving children, parents, and teachers. Now two years later we redesigned the campaign’s website to increase engagement with all our partners, to build community around the mission, and to provide free resources to help support every child’s right to read and to have access to books.

Attributions:
  • Kyle Good, Scholastic Senior Vice President, Department Head
  • Billy DiMichele, Scholastic Vice President, Creative Services
  • Cathy Lasiewicz, Scholastic Senior Director, Executive Producer
  • Megan Kaesshaefer, Scholastic Digital Communications Producer, Producer
  • Morgan Baden, Scholastic Social Media Director, Writer
  • Maria Cunningham, Scholastic Executive Creative Director, Designer
  • Erin Davis, Scholastic Senior Producer, Designer
  • Chris Johnson, Scholastic Intranet Producer, Producer

 

 

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